Terms & Conditions

Appointment related queries


All new patients are required to arrive 10 minutes before their appointment time to ensure all relevant forms are completed. All new patients will be sent consent forms prior to treatment via Email. Completing these forms ahead of arriving at the clinic will help to ensure we can see you at the specified time. For all general appointments please arrive on time. If you are running late please call ahead so you are not disappointed if you are no longer able to be seen. We reserve the correct time needed for each appointment and any delays have a knock on effect on the next patient and the rest of the day.



If you are unable to make your appointment, please contact the practice immediately. Please note, we
require 48 working hours notice for appointments of less than 2 hours. Any appointments over
2 hours require 5 working days notice. Please be aware any deposits paid will be lost if
appointments are canceled outside the specified time periods or if you fail to attend an appointment.

If you fail/late cancel three appointments, we reserve the right to terminate your treatment with Ruh dental.


All appointments require an upfront deposit. That is refundable if you cancel more than 48 hours before your appointment

  • New patient deposit £50
  • Treatment Deposits 50% of the appointment up front
  • Invisalign review appointments £50 holding deposit that is refunded at the end of treatment.

Our Dentist’s time is important and giving notice gives other patients more options to commence with their treatment.

Payment Options

You are able to split the cost of your proposed treatment plan over 12 or 18 months at 0% interest (Month options vary depending upon the overall proposed costing).
This is subject to the usual credit checks. A finance application can be completed by our dedicated team and must be completed within 48 hours of creation as the link will expire. Should you choose to cancel finance outside of the 14 day cooling off period you will be charged 10% of the treatment total cost.

Go Cardless
Reserved for Orthodontic treatment only. This requires the set up of a direct debit payment over the course of your proposed treatment time, and the final payment must be made before treatment completion. A minimum deposit of £1000 is required for this option.

Treatment Guarantee

  • The guarantee on your treatment at Ruh is for 1 year. This does not include:
    • Breakage due to trauma.
    • Failure or staining due to lack of cleaning.
    • New decay and erosion.
    • Gum recession and exposed gum margins on the edges of cosmetic work.
    • Relapse of gum disease or gum inflammation.
  • We advise that you maintain examination / treatment review appointments every 12 months to help give longevity to treatment and maintain healthy teeth and gums


We understand that you may need to cancel your treatment appointment. You are entitled to a full refund if you cancel 48 hours before your appointment. If you cancel after that time you will receive 50% of your treatment deposit.
If you are requesting a refund of a finance application, please write an email to the clinic with the request. The clinic will then liaise with the finance company to arrange your refund. This must be within the cooling off period of 14 days.
If you are a new patient and require your initial deposit back please request before the 48 hour notice period.
Please allow up to 7 working days for all refunds to be processed.



Feedback and Complaints

  • At Ruh dental we welcome all feedback, positive or negative. We use this information to improve our quality and service. If you would like to give feedback please email your clinic.
  • If you would like to make a formal complaint please send a detailed email to the clinic manager. They will email back within 48 hours, with a plan to look into your complaint in further detail. They may want to arrange a face to face meeting or telephone call to discuss this further.

Contact Emails:

General Information

Zero Tolerance Policy

  • If any patient is abusive or violent towards any member of staff or any other persons on the practice premises, the practice retains the right to have the patient removed from their list. In extreme cases the police may also be contacted.

Medical History

  • Written patient medical history will be taken when you have your initial appointment at the clinic. This will be updated verbally or again in your medical history folder annually. If you are aware of any changes to your medical history it is your responsibility to notify the team.

Infection Control

  • At RUH Dental we create an annual infection control statement. All staff are fully trained and patients are informed of any policies or procedures that are operational with the clinic, this includes covid 19 measures. Hand sanitiser, face masks and clinical gloves are available on entry to the clinic if required.

Quality Assurance

  • Our practice aims to provide dental care of a consistent quality, for all our patients. We will have management systems to help us, and which define each practice member’s responsibilities when looking after patients.


  • Patients are provided with sufficient information to ensure they understand the nature of the proposed treatment and any alternatives, risks, benefits and anticipated outcomes of treatment before they give their consent to it, and that the patient-clinician discussion and agreement is clearly documented. This is signed prior to treatment starting.
  • Media Consent is signed prior to any photographs being posted online.


  • Closed circuit television (CCTV) is installed at the practice premises for the purposes of staff, patient and premises security. Cameras are located at various places on the premises, and images from the camera are recorded. The use of CCTV falls within the scope of the GDPR.